Dos Marcos heard a dirty rumor that the guys from GoodBed.com are starting a mattress podcast. In classic schoolyard style, the Marks confront Mike Magnuson and Jeff Cassidy to get the details.
Does the industry need another mattress podcast? What will their show be about? Can the universe handle another bedding business show, or will it get sucked into a black hole of sheets, springs, foam, and fiber?
In the first season of their show, they’ll talk about how COVID has affected the consumer journey, threats facing the mattress industry, and answering the question, “Is retail walking dead?”
We’ll announce when the Mike It Up podcast goes live, so be sure to subscribe to this podcast for the latest.
Success does not necessarily equal sales. Yes, selling product is necessary to keeping a business going, but as Thurston pointed out, “There’s no one resource, there’s no one platform that says, ‘if you do this, then you will be successful’.” Success is a mixture of factors and just because your work doesn’t deliver a sale today doesn’t mean it was a meaningless exercise.
Additionally, the impact you have on people goes further than you will ever know. In our conversation, Thurston mentioned fellowauthor Brett Russo who details her journey through IVF in her book, The Underwear In My Shoe. Russo writes an entire chapter on how, during her lowest days, she would go to into one of Thurston’s Intermix stores and try and on clothes because the salespeople always made her feel beautiful and empowered.
How you treat people on normal of days leaves an impact far greater than the sale and you may never even know about it—until someone like Russo writes a book. Every interaction is an opportunity to create delight in someone’s life.
In this episode we discussed how Airbnb took a simple concept (open your home to a stranger) and turned it into a multi-billion dollar business.
Airbnb most likely looks nothing like what the founders envisioned, but they saw a need and filled it and filled it in the most personal way possible.
Think about it: what is more personal than inviting someone into the sanctity of your home? It’s a personal approach that’s worked and made Airbnb more valuable than Hilton, Marriott and Intercontinental combined. So what can we learn?
As we have connected with people since the book’s debut, we’ve found that the ideas inside are serving people beyond the mattress and furniture industry and this connection is music to our ears. We certainly don’t pretend to be experts in the restaurant business, clothing, florist or fitness space, but the ideas generated by people in our industry transcend our category. When you boil it all down, we’re all people working to serve other people. Whether it’s to meet the need of a service or product, our overarching goal is to make a personal connection that keeps the customer, client or member coming back again and again. We can drive foot traffic all day, but meeting needs in a personal way is what will turn a shopper into a purchaser and a purchaser into a champion of your business.
What is one thing you would do if you knew you would fail?
It’s a unique twist on the old question of what would you do if you knew you couldn’t fail? In our chat with author, speaker, Dale Carnegie coach and podcaster, Doug Stewart, we discuss what things in life are worth doing even if we know in the end we will fail.
In his amazon best selling book, “5 1/2 Mentors: How to Learn, Grow & Develop From Everyone And Everything” Stewart discusses the five and a half people in life that ultimately influence you and the person you become. Who is the half person? The person you dislike the most. The person you abhor and do not want to be in life. Even this person influences you and who you become because they teach you who not to be.
We also discussed the thin line between being confident and being courageous. One is chosen and the other is learned. Confidence is learned. At the outset, a confident person–at best– is arrogant and at worst, simply disillusioned. However, one doesn’t become confident without first choosing to be courageous. Whether you’re disillusioned or simply brave enough to try new things, you choose to step out and try. When you believe in something enough, you decide its worth going for…even knowing you may very well fail.
During his childhood, Wes Roberts lived in a hotel in Devil’s Lake, North Dakota. Early on, Wes’ dad taught him and and his legendary cousin, Mattress Firm co-founder Harry Roberts, the rules of the schoolyard—keep out of trouble, but know how to throw the first punch.
After learning the ins-and-outs of the hotel business, Wes began bartending and, eventually, opened up a bar he operated for thirteen years and hosted up-and-coming names in the music industry. The bar business wasn’t a permanent plan because he’d made a promise to his mom that he wouldn’t raise a family in a bar. So, when Wes met his wife after a car accident that dislocated and broke several bones, he sold the business and began selling furniture for Jack Smith at American Bed in Houston.
With a love of people and talent for communication, it wasn’t surprising he met an Edward Jones agent who encouraged him to try his hand at financial planning. From there, he opened up the first Edward Jones branch in Alaska and eventually went on to win the top earner award for the entire company.
Successful businessman doesn’t paint the full picture of Wes Roberts. He’s a tough hockey player who also loves singing and playing guitar. Wes has completed 10 marathons, got his first tattoo at 64, and, after being diagnosed with ALS, changed some of his passwords to “F U A.L.S” as a reminder on how to start each day. Listen to this heartwarming story as Wes reminds us that no matter the circumstances life gives you, your outlook is what matters most. YAMBAILY!
It’s the continuation of last week’s episode, where we interviewed the founder of Austin’s Couch Potatoes, Brian Morgan.
If you haven’t heard part one of this two part series, go back and grab a tissue as you do. It’s an episode too good to skip.
In this week’s episode, Brian starts off with explaining how he and his team had to pivot during the initial onset of Covid19. He discusses making over one million items of PPE (personal protective equipment) from fabric purchased for furniture construction and how he got a call from the Department of Homeland Security!
He also touches on a heart warming and equally gut wrenching story about two murderers who came to work for him and their story of redemption. This episodes ends on the highest of notes and its one we can’t wait for you to hear.
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To get lunch, Brian Morgan used to order pizza during homeroom and sell it for $2 a slice to his classmates. In college, he sold plus-size lingerie on eBay and in 2010 he launched a church at Ground Zero in New York City.
The founder and owner of Austin’s Couch Potatoes is passionate about meeting the needs of people and building a business around those he brings into his ever-expanding family.
It’s rare to find a person whose story is so captivating that you have a hard time stopping the conversation, but we have it here. Brian’s journey coves so much ground we decided to break this episode into two parts.
In part one, we introduce you to Brian—who he is, his approach to business, and the early days at Austin’s Couch Potatoes. It started by reselling scratch-and-dent furniture from Macy’s on Craigslist before moving into their first brick-and-mortar location—an old bathtub manufacturing facility with no electricity or running water where Brian and his crew ended up living for three years.
Brian used a coffee shop’s WIFI to transact business, purchased a lifetime membership to a fitness facility to get a hot shower, and sold furniture out of their dark warehouse by giving customers headlamps so they could see it.
Although his journey covers a lot of ground, the heart of Brian’s message is clear: you can serve people in business by meeting their needs—and meeting them where they are.