All posts by Dos Marcos

The galaxy's greatest mattress podcast.

How to Make 2020 the Best Year Ever

In this year end episode, Dos Marcos reflect on some of their favorite moments and lessons learned. 

They talk about setting goals and how to make them manageable. 

We are incredibly grateful for you.

Thank you for listening to the show, sending us messages, sharing our podcast with colleagues, and making this a great industry.

You are amazing. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Going to a Tony Robbins Event When the World Falls Apart

Four casinos closed in 90 days. All located in the same county.

Gambling was the backbone of the local economy. Almost overnight that engine sputtered to a violent halt. 

Michael Grossman is the President of Kensington Furniture in Northfield, New Jersey.

What did he do when the casinos closed, jobs evaporated, and the circumstances for a local furniture store looked dire?

He did what anyone would do: signed up for a Tony Robbins Business Mastery Event.

Sitting in the audience waiting on Tony to appear, he wondered if the event was worth all they money he’d spent. Questioning his decision, Michael saw a group of people filing into the room.

He was shocked at the person who sat down in front of him.

The sight of that man changed his whole perspective.

When the economy started swirling down the toilet, Michael decided to invest in himself. Invest in his mindset.

The results have been double digit increases in store traffic and double digit sales growth.

Hear Michael’s incredible story and learn what you can do to prosper in 2020.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

How to Get Never-Ending FREE Mattresses

Did you read the article about people gaming the online mattress company return policies?

They’re sending the bed back within the 100 night (or 365 night) sleep trial and snagging another from a competing brand. 

The Dos Duo also talk about the flaws of customer experience and where to uncover pain points you can design a better experience around. Hint: reddit.com/r/mattress

Also, want an exclusive 10% off Kinsley’s made in USA Kippo.com gear? Shop now and use the code DOSMARCOS at checkout. Order before Dec. 19th to get your gear in time for Christmas. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

The Cobbler’s Wife Has No Shoes

For nearly two years, Kinsley slept on an old prototype mattress.

It was way, way too firm. Good components. Durable. But not a suitable design for him and his wife. 

Why did he wait so long to upgrade? How has it impacted his life and what lessons can you learn about your consumers who are facing a mattress purchase? 

This episode is a wake up call for everyone in the mattress industry. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

How to Make Christmas Mattress Buying Season

Did Black Friday sales numbers disappoint? Good news: there’s another holiday coming up you can turn into buying season.

Christmas! 

Quinn and Kinsley do a LIVE brainstorm to come up with ideas on how retailers can hitch a ride on Santa’s sleigh and do some serious selling. 

Also, what is Mukbang? It’s random, but you’ll find out. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Please, Mattresses Next to Power Tools?

It’s nothing new.

Mattresses have been on shelves next to some strange items over the years. But what happens when mattresses are sold everywhere.

How do brands battle the commoditization of the category? Is it better to be visible in nearly every channel, or protect the brand and build value with consumers?

Dos Marcos digs in.

Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders! Email 30for30@purecare.com for more info. It’s happening for a limited time. Get stocked up on sleep essentials for the holiday selling season.

Email 30for30@purecare.com for details.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

This North Carolina Mattress Retailer Brings the THUNDER!

During a live recording at Nationwide’s Primetime Event in New Orleans (August 2019), Dos Marcos had a roiling conversation with the owners of Sweet Dreams Mattress & Furniture, Katy and Greg Law.

Yes, Mattress Man himself made a cameo appearance! 

To start the show, Kinsley talked about the connection between lack of sleep and Alzheimer. Plus, test rats. How did two groups of rats respond to sleeping in clean versus dirty cages? Why does that tidbit matter to your selling process? 

Thanks to Katy and Greg Law, Kathryn Law Gaus, and of course the Mattress Man himself Andrew Schlesser! Say it with me, “WE’RE GONNA WIN!!!”

Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders! Email 30for30@purecare.com for more info. It’s happening for a limited time. Get stocked up on sleep essentials for the holiday selling season.

Email 30for30@purecare.com for details.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Seated in an Exit Row

A person on the plane shared an amazing story with Kinsley. 

Quinn has thoughts for retailers looking to cash out and do something different. 

Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders! Email 30for30@purecare.com for more info. It’s happening for a limited time. Get stocked up on sleep essentials for the holiday selling season.

Email 30for30@purecare.com for details.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

How to Make Yourself Sticky-Memorable

After Kinsley tries to make Quinn cry, Dos Marcos talk about the book Made to Stick.

In the book, Dan and Chip Heath discuss why some ideas survive and others die.

How do you make yourself sticky-memorable? What must you do to ensure your message stands out and people remember it?

Did you hear PureCare is offering Dos Marcos listeners 30% off opening retail orders! Email 30for30@purecare.com for more info. It’s happening for a limited time. Get stocked up on sleep essentials for the holiday selling season.

Email 30for30@purecare.com for details.

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.

Should You Give a Sh#% About Brands?

During the last podcast with SSB’s Melanie Huet and Derek Miller, the subject of mattress brands came up.

Do brands matter? Should they matter to you? 

There are traditional brands, trade brands, brands that started online, and, of course, private label.

With many retailers adopting private label programs, should you care about carrying brands in your store?

Do consumers prefer certain mattress brands over others? Or, are people so confused they don’t care. 

In this episode, we dig deep into the brand conversation and talk about where the shift may happen and why. 

Thank you to our headline sponsor Nationwide Marketing Group. As a member of Nationwide Marketing group, you instantly have access to over 200+ ambitious, entrepreneurial-minded advocates who are dedicated to helping your business thrive.

Nationwide serves more than 5,500 independent retail members with tools, resources, training, and technology to help their businesses grow.

Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation  and the Woman’s Choice Award.

Watch the live video of most episodes at Facebook.com/DosMarcosPodcast.

Make sure and subscribe to our email to get a direct dose of Dos Marcos.